PRIVACY POLICY
Effective Date: January 1, 2025
Welcome to Leadtoria. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website and use our services. Please read this privacy policy carefully. If you do not agree with the terms of this privacy policy, please do not access the site or use our services.
INFORMATION WE COLLECT
We collect personal information that you voluntarily provide to us when you register for an account, purchase our Smart Start Stack or Royal Membership, fill out forms (including onboarding and coaching forms), subscribe to our newsletter or marketing communications, participate in our affiliate program, or contact us for customer support.
Personal information we collect may include your name and business name, email address, phone number, billing address, payment information (which is processed securely through Stripe or PayPal), business details such as your industry, services offered, and target audience, logo and branding materials you provide, domain name, social media profiles, and any other information you choose to provide to us.
When you visit our website, we automatically collect certain information about your device including your IP address, browser type and version, operating system, referring URLs, pages viewed and time spent on pages, clickstream data, and information collected through cookies and similar tracking technologies.
We may also receive information about you from third parties such as payment processors (like Stripe and PayPal), analytics providers (like Google Analytics), marketing platforms, social media platforms, and affiliate partners who refer you to our services.
By using our Services, you represent that you are at least 18 years old. We rely on users' representations and do not actively verify age.
HOW WE USE YOUR INFORMATION
We use your personal information to provide and manage our services including processing your purchases and payments, creating and managing your account, providing access to our platform and software through Leadtoria sub-accounts, delivering onboarding and setup services, providing customer support and technical assistance, and sending service-related communications.
We also use your information to improve our services by analyzing usage patterns and trends, conducting research and analytics, testing and improving our website and platform, and developing new features and services.
We use your information for marketing and communications purposes including sending promotional emails and marketing materials, providing educational content and training, sending newsletters and updates, tracking affiliate referrals and commissions, and personalizing your experience.
We also use your information for legal and security purposes including complying with legal obligations, enforcing our terms and conditions, preventing fraud and abuse, protecting the security and integrity of our services, and resolving disputes.
We do not use automated decision-making or profiling that produces legal or similarly significant effects.
HOW WE SHARE YOUR INFORMATION
We may share your information with service providers who perform services on our behalf including payment processors (like Stripe and PayPal), email service providers, web hosting and infrastructure providers, analytics providers (like Google Analytics), marketing platforms, and CRM and automation tools. Our service providers are contractually obligated to protect your data and may only use it to perform services on our behalf.
In the event of a business transfer (such as a merger, acquisition, bankruptcy, or sale of assets), your information may be transferred as part of that transaction.
We may disclose your information if required to do so by law or in response to valid requests by public authorities (such as court orders, subpoenas, or government requests).
If you join our affiliate program, we share your referral performance data and commission earnings with you through your affiliate dashboard. We may disclose your affiliate relationship to customers you refer as required by FTC regulations and to ensure transparency in our marketing practices.
We may share your information for any other purpose with your consent.
We do not sell your personal information for monetary consideration. However, we may share information with analytics and advertising partners (such as Google Analytics and advertising networks) in ways that could be considered a "share" or "sale" under certain state privacy laws such as the California Consumer Privacy Act. California residents and residents of other states with similar laws can opt out of such sharing by contacting us at support@leadtoria.com.
We do not share your information for third-party marketing purposes without your consent.
COOKIES AND TRACKING TECHNOLOGIES
We use cookies and similar tracking technologies to collect and track information and improve our services. We use:
- Essential cookies that are necessary for the website to function properly
- Analytics cookies that help us understand how visitors use our site through Google Analytics
- Marketing cookies that track visitors across websites to display relevant ads
- Preference cookies that remember your preferences and settings
By continuing to use our website, you consent to our use of cookies as described in this policy. You can set your browser to refuse all or some cookies, or to alert you when cookies are being sent. You may also manage your cookie preferences through your browser settings or by contacting us at support@leadtoria.com. If you disable cookies, some parts of our website may not function properly.
We use Google Analytics to collect information about your use of our website including how often you visit, what pages you visit, and what other sites you used before coming to our site. We use this information to improve our website and services. You can opt out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on available at https://tools.google.com/dlpage/gaoptout.
Our website does not currently respond to Do Not Track (DNT) browser signals. However, you can manage tracking through your browser settings and the opt-out mechanisms described above.
DATA RETENTION
We retain your personal information for as long as necessary to provide you with our services, comply with legal obligations, resolve disputes, and enforce our agreements.
We retain:
- Account information while your account is active plus seven (7) years after closure for legal and tax purposes
- Payment information for seven (7) years for accounting and tax purposes
- Affiliate referral records and commission history for seven (7) years for tax and legal compliance
- Marketing communications until you unsubscribe
- Analytics data typically for twenty-six (26) months (Google Analytics default)
- For accounts that never complete onboarding or setup, we retain basic information for thirty (30) days then delete unless required for legal purposes such as fraud prevention or dispute resolution
When we no longer need your information, we will securely delete or anonymize it. Anonymization means removing or altering identifying information so that data cannot be linked back to you as an individual.
DATA SECURITY
We implement appropriate technical and organizational security measures to protect your personal information including SSL/TLS encryption for data transmission, secure payment processing through PCI-compliant providers, regular security assessments, access controls and authentication, and data backup and recovery procedures.
However, no method of transmission over the internet or electronic storage is 100% secure. While we strive to protect your personal information, we cannot guarantee its absolute security.
In the event of a data breach that affects your personal information, we will notify you and relevant authorities as required by applicable law within seventy-two (72) hours of becoming aware of the breach.
YOUR PRIVACY RIGHTS
Depending on your location, you may have rights regarding your personal information including:
- The right to access and request a copy of your personal information
- The right to receive your data in a structured machine-readable format (data portability)
- The right to request correction of inaccurate or incomplete information
- The right to request deletion of your personal information (subject to legal retention requirements as described below)
- The right to object to our processing of your personal information
- The right to request restriction of processing
- The right to withdraw consent at any time where processing is based on consent
- The right to opt out of marketing communications at any time
We may retain certain information even after a deletion request if required by law (such as tax records and transaction history) or to resolve disputes, prevent fraud, enforce our agreements, or for other legitimate business purposes. When retention is required, we will inform you of the specific legal basis and retention period.
To exercise your rights, contact us at support@leadtoria.com with your request. We will verify your identity and respond within thirty (30) days. For complex requests, we may extend this period by an additional thirty (30) days with notice to you.
MARKETING COMMUNICATIONS OPT-OUT
You may opt out of marketing communications at any time by:
- Using the unsubscribe link in marketing emails
- Replying STOP to marketing text messages
- Contacting support@leadtoria.com to opt out of all marketing communications
Please note that even if you opt out of marketing communications, we will still send you service-related communications such as order confirmations, account notifications, and important updates about our services.
CHILDREN'S PRIVACY
Our services are not directed to individuals under the age of eighteen (18). We do not knowingly collect personal information from children under 18. If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately at support@leadtoria.com and we will delete such information from our systems.
INTERNATIONAL DATA TRANSFERS
Your information may be transferred to and processed in countries other than your country of residence, including the United States. These countries may have data protection laws that are different from the laws of your country. We rely on standard contractual clauses and other appropriate safeguards approved by relevant data protection authorities to ensure that your personal information remains protected in accordance with this Privacy Policy when transferred internationally.
CALIFORNIA PRIVACY RIGHTS
If you are a California resident, you have specific rights under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA):
- Right to Know: You have the right to request information about the personal information we collect, use, disclose, and share, including the categories of personal information, sources, purposes, and third parties with whom we share information
- Right to Delete: You have the right to request deletion of your personal information, subject to certain exceptions for legal compliance, fraud prevention, and other legitimate purposes
- Right to Correct: You have the right to request correction of inaccurate personal information
- Right to Opt-Out: You have the right to opt out of the sharing of your personal information with third parties for cross-context behavioral advertising (though we note that we do not sell personal information for monetary consideration)
- Right to Limit Use of Sensitive Personal Information: You have the right to limit our use of sensitive personal information to purposes necessary to provide services
- Right to Non-Discrimination: You have the right not to receive discriminatory treatment for exercising your CCPA/CPRA rights
To exercise your California rights, contact us at support@leadtoria.com. We will verify your identity before processing your request and will respond within forty-five (45) days.
We do not discriminate against California consumers who exercise their privacy rights. We will not deny goods or services, charge different prices, or provide a different level of quality based solely on your exercise of privacy rights.
EUROPEAN UNION PRIVACY RIGHTS
If you are located in the European Economic Area (EEA) or United Kingdom, you have rights under the General Data Protection Regulation (GDPR).
We process your personal information based on the following legal bases:
- Contract performance: To provide our services and fulfill our contractual obligations to you
- Consent: For marketing communications and non-essential cookies (you may withdraw consent at any time)
- Legitimate interests: To improve our services, prevent fraud, and operate our business
- Legal obligations: To comply with applicable laws and regulations
Your GDPR rights include:
- Right to access your data
- Right to rectification of inaccurate or incomplete data
- Right to erasure (also known as the "right to be forgotten"), subject to legal retention requirements
- Right to restrict processing in certain circumstances
- Right to data portability in a structured, commonly used, and machine-readable format
- Right to object to processing based on legitimate interests
- Right to withdraw consent where processing is based on consent
- Right to lodge a complaint with your local supervisory authority if you believe your rights have been violated
For GDPR inquiries or to exercise your rights, contact us at support@leadtoria.com. For data protection matters, you may also contact our designated representative for data protection inquiries at the same email address.
CHANGES TO THIS PRIVACY POLICY
We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or for other operational reasons. We will notify you of any material changes by:
- Posting the new Privacy Policy on this page
- Updating the Effective Date at the top of this policy
- Sending you an email notification to the email address associated with your account
- For material changes that significantly affect your rights, we may provide additional prominent notice or request your consent as required by law
Your continued use of our services after changes are posted constitutes acceptance of the updated Privacy Policy. We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information.
CONTACT US
If you have questions or concerns about this Privacy Policy, wish to exercise your privacy rights, or need to report a privacy or security concern, please contact us at:
Leadtoria LLC
8735 Dunwoody Place STE 190
Atlanta, GA 30350
Email: support@leadtoria.com
For data protection inquiries from EU/EEA residents, you may contact us at the same address and email.
We will respond to your inquiry within thirty (30) days or as required by applicable law.